DMR News

Advancing Digital Conversations

A Comprehensive Guide On Social Media’s 70-Up ‘Grandfluencers’ Debunking Aging Myths

ByMike Paul

Sep 20, 2021

A Comprehensive Guide On Social Media’s 70-Up ‘Grandfluencers’ Debunking Aging Myths

The health of Joan MacDonald’s was in hodge-podge at the age of 71. She’s overweight also on several medications with higher cholesterol, kidney difficulties, and rising blood pressure.

Her daughter, who is the fitness coach, hinted that she would wind up the invalid in case, she did not turn it around. Well, she did, hitting a gym for those worn-out sessions for the first time and understanding and learning how to balance her diet was a deal for her with the assistance of the brand new gadget, the iPhone.

Now at 75, MacDonald is very much the hype beast for health freaks with the physique of a bodybuilder and about 1.4 Million faithful followers on her Instagram page.

When Hard Work Defies Fate

She’s among the growing no. of “grandfluencers,” guys 70 and up someone who’ve amassed large followings on her social media handle with the assistance of fans who are decades younger or more.

“It is so rare for one to find someone of her age and be able to do all the many things,” one of her fans said. “It is only such a fine thing to even ponder about.”

Both inspirational and aspirational, older influencers nowadays are turning the very digital platform accounts into gold.

Turning Fame Into Opportunity

MacDonald has got quite a few paid partnerships with several supplements and sportswear brands for Women’s Best, and a few of the stress-busting sensate devices as well. And she recently launched her very own health-fitness application.

With several digital platforms nowadays on the web it’s sort of becoming prevalent for users to arrive on social media and the majority of individuals ages 50 and above go on to use social media to stay in touch and connected with their friends, family, and relatives, as per the survey of 2019 by AARP.

In California, Jessay Martin is only the 2nd youngest of Old Gays at the age of 68.

Much like MacDonald, they go on to do plenty of myth-busting regarding what is possible in life’s 6th, 7th, and 8th decades.

They are showing anybody can go on to do the things, that one doesn’t need to be worried about aging. These 20 and 30 somethings do not often think regarding that, said Bryant. “The genuinity that is being seen in a few of the older influencers is refreshing. That is part of the very complexity of the narratives. They are bringing the other parts of their very lives to it. They are great-grandparents, grandparents, and spouses. They are comfier in their skins.

Sandra Sallin, the artist and the blogger, has slowly gone on to build her following to about 25,300 on her Instagram page. Her reach in recent times has extended to an Olympic gold-medal diver from British Tom Daley, who happened to rave about her mum’s cheesecake recipe post his coach noticed it online and made that for her staff and athletes.

At the age of 69, in Atlanta Toby Bloomberg is a supporter of Salin. She went on to discover Sallin post watching her finish on a short-lived show of Food Network “Clash of Grandmas.”

She happens to talk a lot concerning aging. That is quite an unusual event on digital media, which’s dominated by individuals far younger than they are.

There you have it, a comprehensive guide on Social media’s 70-up ‘grandfluencers’ debunking aging myths.

Mike Paul

Mike was one of the founding members of DMR, he was a pivotal figure in the early stages of DMR. Mike has since left the team to pursue his career in software development.

Leave a Reply

Your email address will not be published. Required fields are marked *