From Worksite Fuel to Shelf-Ready Snacks
Jerkin’ It, an Australian high-protein, low-carb jerky brand, is announcing a new standard in snacking by blending bold flavours, clean nutrition, and uncompromising quality. Born on Aussie worksites and inspired by long days of hard labor and rigorous training, Jerkin’ It delivers a snack that fuels performance and excites the taste buds.
Made from 100% grass-fed Australian beef, Jerkin’ It is marinated in globally inspired flavours, from rich Middle Eastern spice trails to tongue-tingling chilli hits. Every batch is free from sugar, fillers, and artificial additives, ensuring functional nutrition that supports active lifestyles without compromising taste.
“Jerkin’ It was created to fill the gap between clean, functional snacks and great flavour,” said a company spokesperson. “We wanted something that fuels your body and tastes ridiculously good. Every batch is made with care so consumers get both nutrition and taste they can trust.”
Crafted with Precision and Care
What sets Jerkin’ It apart in a crowded market is its attention to quality, precision, and safety. Run as a solo venture, each batch follows strict engineer certified protocols, from meat selection to packaging. This meticulous process guarantees a consistent, high-quality product that meets rigorous food safety standards.
“Precision and consistency are at the core of what we do,” said the spokesperson. “We make sure every bite is clean, safe, and high-quality. No shortcuts, no sugar bombs, no mystery marinades, just jerky that works for you.”
Jerkin’ It combines bold taste with functional nutrition. Unlike competitors who prioritise flavour alone, the brand ensures every product delivers high protein, low carbs, and clean ingredients that support performance, recovery, and energy.
Flavour That Performs
Jerkin’ It bridges the gap between flavour and functionality. The brand’s bold taste profiles are designed for people who want more than just a protein boost, they want a snack that excites the senses while meeting their nutritional needs.
From gym-goers to athletes and anyone maintaining an active lifestyle, Jerkin’ It provides fuel that supports muscle repair, energy levels, and satiety. It proves that clean eating does not mean compromising on taste or indulgence.
“Healthy snacking doesn’t have to be boring,” said the spokesperson. “With Jerkin’ It, you can enjoy bold, exciting flavours while staying on track with your health and fitness goals.”
The Journey Behind the Brand
The story of Jerkin’ It is as compelling as its products. The brand’s founder, an engineer accustomed to long days on construction sites, struggled to find snacks that aligned with his active lifestyle. Most high-protein options were loaded with sugar, carbs, or artificial additives.
Determined to solve this problem, he began creating his own jerky, combining discipline, precision, and culinary creativity. Over time, this one-man operation evolved into Jerkin’ It, a brand that embodies authenticity, quality, and bold flavours.
From site lunches to a nationally recognized jerky brand, Jerkin’ It represents a mission-driven approach to snacking: prove that clean, high-protein food can taste “filthy good” without compromise.
Setting a New Standard in Snacking
Jerkin’ It is raising the bar for high-protein, low-carb snacks in Australia. By combining clean ingredients, bold flavours, and certified quality, the brand has carved out a unique space in the competitive snack market. It demonstrates that small, carefully crafted batches can compete with larger commercial brands without sacrificing taste, safety, or nutrition.
With its combination of flavour, quality, and functional nutrition, Jerkin’ It delivers a snacking experience that appeals to health-conscious consumers, fitness enthusiasts, and anyone looking for high-protein fuel they can trust.
About Jerkin’ It
Jerkin’ It is an Australian high-protein, low-carb jerky brand made from 100% grass-fed beef. Founded to deliver bold flavours and clean nutrition, the brand is fully HACCP-certified and free from sugar, fillers, and artificial additives. Designed for active lifestyles, Jerkin’ It provides high-quality fuel for gym-goers, athletes, and anyone who values nutritious snacks that taste as good as they perform.
For more information, visit www.jerkinit.com.au or follow on Instagram.
Media Contact
Orsan Sabbah
Founder, Jerkin’ It
Email: hello@jerkinit.com.au
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