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Jony Ive and Sam Altman’s AI hardware startup aims to raise a big $1 billion in financing.

ByYasmeeta Oon

Apr 26, 2024
Jony Ive and Sam Altman's AI hardware startup aims to raise $1 billion in financing.

In an ambitious move that signals a new direction in personal technology, Jony Ive, the mastermind behind Apple’s iconic designs, and Sam Altman, the visionary leader of OpenAI, are pooling their talents to launch a groundbreaking venture. According to insider sources reported by The Information, this novel collaboration aims to create an artificial intelligence-powered personal device that promises to redefine our interaction with technology. This project, shrouded in mystery, is attracting attention and speculation from all corners of the tech world.

The initial whispers of Ive and Altman’s collaboration surfaced in the fall of 2023, capturing the imagination of the tech community. The Information’s recent coverage has brought to light that these discussions have evolved beyond mere speculation. The duo is actively seeking substantial financial backing to breathe life into this audacious project.

At the heart of their ambitious venture is the goal to secure at least $1 billion in funding. This staggering sum underscores the scale and scope of their vision. Potential backers include some of the most influential names in the investment world:

  • Thrive Capital: Known for its strong ties with OpenAI, this seasoned investor is reportedly in discussions to contribute to the project.
  • Emerson Collective: Founded by Laurene Powell Jobs, this venture capital firm is no stranger to high-stakes tech investments and is among the entities Ive and Altman are courting.
  • Masayoshi Son: The SoftBank CEO, renowned for his forward-looking investments, has also engaged in talks with the pair. Son’s interest is particularly noteworthy given his previous support for Arm, suggesting a potential collaboration that could further enhance the project’s technological prowess.
Potential Investors and Their Backgrounds
Investor NameOrganizationKnown For
Masayoshi SonCEO of SoftBankInvestments in transformative tech companies
Laurene Powell JobsEmerson CollectiveVenture capital with a focus on innovation
Thrive CapitalInvestment FirmFrequent OpenAI backer and tech investments

Details about the device remain tantalizingly scarce. Sources assert that it will bear no resemblance to the smartphones that currently dominate our digital lives, suggesting a revolutionary new category of personal technology. This bold departure from existing formats has fueled speculation and anticipation about the device’s capabilities and potential applications.

Should this venture come to fruition, it could position Ive directly against Apple, marking a new chapter in his illustrious career. Apple’s ongoing efforts to integrate advanced AI features into its products hint at a looming showdown between the new venture and Ive’s former employer. This competition underscores the rapid evolution of AI in personal technology, with implications that could ripple across the industry.

  • A New Category: The planned device is set to redefine personal technology, moving beyond the smartphone paradigm.
  • Heavyweight Backing: Talks with major investors like Thrive Capital, Emerson Collective, and Masayoshi Son indicate the project’s significant potential.
  • Competition with Apple: Ive’s involvement suggests a direct challenge to his former company, especially in the realm of AI-powered devices.

The project benefits not only from the professional reputations of Ive and Altman but also from their personal networks. Laurene Powell Jobs’s connection to both figures could prove pivotal in securing the necessary investment. These relationships highlight the intricate web of personal and professional ties that underpin the tech industry’s investment landscape.

Sam Altman’s engagement in various AI initiatives, including his leadership at OpenAI, positions him as a central figure in the development of AI technologies. While OpenAI’s direct involvement in the new company has not been confirmed, Altman’s expertise and connections in the AI space are invaluable assets to the venture.

As the tech community eagerly awaits further details, the collaboration between Ive and Altman represents a significant leap forward in the development of personal devices. Their venture not only challenges existing paradigms but also promises to usher in a new era of human-computer interaction, powered by the latest advancements in artificial intelligence. With the potential to redefine our relationship with technology, this project stands as a testament to the transformative power of visionary collaboration in the digital age.

The anticipation surrounding Ive and Altman’s venture underscores the relentless pace of innovation in the tech industry. As they seek to navigate the complexities of funding and development, their success could herald a new chapter in personal computing. With the eyes of the world upon them, their journey from conception to realization will undoubtedly be one of the most closely watched narratives in the coming years, promising to reshape the landscape of personal technology with a device that exists beyond the bounds of our current imagination.


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Featured Image courtesy of DALL-E by ChatGPT

Yasmeeta Oon

Just a girl trying to break into the world of journalism, constantly on the hunt for the next big story to share.

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