Ikea is offering a unique job opportunity for Roblox enthusiasts in the UK and Ireland. The company is hiring 10 individuals to manage its virtual store on the Roblox platform, with a pay rate of £13.15 per hour. This initiative aims to present potential career paths to young adults, but applicants must be over 18 years old to apply through BloxzMedia.
The positions available include diverse responsibilities, from assisting virtual customers in the showroom to selecting furniture items that can be purchased online, to serving pixelated meatballs in the virtual bistro.
Applicants face a unique hiring process that involves filling out a form and answering unconventional questions such as, “What would you do if we ran out of pixelated hot dogs in our bistro?” and “If you were a pixelated Ikea furniture, which one would you be and why?” These quirky elements suggest Ikea’s attempt to resonate with a digitally native audience, albeit with a touch of corporate enthusiasm trying to be relatable to the youth.
Although the contract duration is limited, the job is fully remote and offers a competitive hourly rate of £13.15 (€14.80). Despite the appealing pay and flexible work environment, there is a slightly dystopian aspect to companies creating entirely online work experiences.
This isn’t the first time a major corporation has utilized Roblox for business purposes. Recently, Walmart launched an online store on Roblox, selling a few real-world items that customers could order within the game and receive physically. Such strategies highlight the evolving ways companies are trying to merge real-life and digital experiences.
The positive aspect of this job listing is the age requirement of 18 and over, ensuring that it does not target the predominantly young user base of Roblox. As this project is still in its early stages, there is hope that it will provide valuable job experiences for players seeking new opportunities, rather than contributing to the controversial issues sometimes associated with Roblox, such as child labor.
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Featured Image courtesy of Roblox/Ikea